Author Archives: Alan De Keyrel
I’ve Gone Over The Edge
Last week, a couple members of the CWS team were able to do something really cool… rappel 26 stories down the side of the Broadway Residence and Suites. It was a new fundraiser for Gamehaven Council (Boy Scouts) that I … Continue reading
4th of July Holiday
Our office will be officially closed on Monday, July 4th in observance of the Independence Day holiday. The crew at CWS will be spending the day with our friends and family in observance of this national holiday. Our support team … Continue reading
How to Avoid Being “Unliked”
Last week, I spoke to a group of business owners and area leaders about social media marketing. I usually go through my 7 Step Process for setting up a social media strategy. The last step, after doing things like creating … Continue reading
10 Reasons Social Media Isn’t Working
By now, almost everyone has jumped on the social media bandwagon. Businesses are tweeting, posting and commenting like never before. Some people are doing it well, like Charlie Sheen, and others are failing miserably. Some understand how to execute and … Continue reading
Winning with Social Media
I personally don’t agree with the recent self-destructive behavior exhibited by Charlie Sheen. However, as I tell my kids, we need to learn from our mistakes and try to find the good in every situation. For me, that means recognizing … Continue reading
You Are a Champion!
Last week, I attended Ragan’s Social Media Conference in Las Vegas, Nevada. The conference was packed with big speakers from companies like NASA, Southwest Airlines, and eBay. It’s hard to learn when you’re the one always doing the talking, so … Continue reading
Stop and Think
“I don’t have to!” my 7 year old daughter blurted out last night when she was told to put her pajamas on. This sometimes happens after a long day or when she doesn’t get her way. To help her manage … Continue reading
Ask CWS: What Social Media Tools Do You Use?
As a social media speaker, I’m often asked what tools I personally use to manage multiple profiles on social media sites. The simple answer is: HootSuite. HootSuite allows me to collaborate with others here at CWS on which networks we’re … Continue reading
Facebook Seminar is Friday
Spots are filling quickly for the Rochester Area Chamber’s Facebook for Business: Tips & Tricks for Success event coming up on Friday, Dec. 10, 2010 from 8-10 a.m. Attend this informative seminar to learn what the experts are doing to … Continue reading
Connect with Customers using Facebook Deals
As business owners, we’re always looking for ways to create more enriching experiences with our customers. “Deals” are a new Facebook feature that gives your business the opportunity to reward your customers when they check in at your location. This … Continue reading

